Have you ever thought about how much money your company spends on getting supply to meet plan? Some companies even have their CEO expediting! Now consider how much money you spend getting a better handle on demand. Is it really so different if your supply was off 10% rather than if your demand was off 10%, when all you are trying to do is meet demand reliably? More and more companies are investing in Demand Planning and Microsoft is, in turn, investing in the tools to help them. But how should you use the tools? How do you incorporate forecast data your customer is willing to share? How do you leverage macro factors, sales history, field intelligence? Attend this session and get some ideas.